FROM THE BLOG

HOW CONTRACTORS
WIN ON GOOGLE.

A Google Business Profile review section on a laptop screen showing five-star customer ratings for a local contractor.
SEO

Why Google Deletes Real Reviews (And How to Get Them Back)

Google has been quietly deleting legitimate reviews from local business profiles. Here's why it happens and the exact form that gets your reviews reinstated.

Jun 2026 · 4 min read

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Map pack rankings on a Google search result page for a local home service contractor.
SEO

Service Area vs Physical Location: Which Google Business Profile Ranks Better?

If your Google Business Profile is set as a service area business, you're probably leaving rankings on the table. Here's the difference, the data behind why physical addresses win, and how to switch without losing your reviews.

Jun 2026 · 8 min read

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