OUR STORY
BUILT TO
GROW CONTRACTORS.
You know how to build the house. We know how to get you the house to build. That's the whole reason Built Marketing exists. There's a gap between tradesmen who know the trade and tech guys who know the platforms, and almost nobody bridges it. So we did.
THE PROBLEM
Your dashboard shouldn't be full of numbers that don't make you money.
Most agencies dump impressions, clicks, and bounce rates into a dashboard and call it reporting. None of that pays your crew. You don't care if 12,000 people saw an ad. You care if any of them called.
OUR ANSWER
Reports built around the numbers that actually pay you.
Everything we do gets measured in numbers that actually pay you. Phone calls, form submissions, and the real return on the dollars you spent. If we can't tie a number back to a job, that number doesn't make it into your report. And we're on a job site with a contractor every week, learning the trades from the people doing the work. The deeper we understand the job, the better your marketing gets.
WHAT WE DO
The three things that get your phone ringing.
Website
Your site is the foundation. We build around your services, the towns you cover, and a layout designed to turn a visitor into a phone call. Not a template every other contractor in your zip code is also running.
Google rankings
Once your site is solid, we go after Google. Your Business Profile, the map pack (those top three Google results with the little map), and location pages for every town you serve. The leads here don't cost you a click.
Google Ads
When your rankings are working, we turn on paid ads to push harder. Local Services Ads are the ones with the green checkmark and the "Google Guaranteed" badge. You only pay when the phone actually rings. Google Search ads pick up every other high-intent search around it.
CLIENT VOICES
From the contractors we've built for.
Real businesses. Real phones ringing.
"Built Marketing is by far the best. They are so helpful and amazing at what they do. Dealing with Christian is always a breeze. He explains things super well and is always helping my business grow. If there was a 10-star rating I would do that."
Direct access to everyone working on
your account.
Three of us, on purpose. One designer, one brand specialist, and the founder who picks up. No account managers in the way, no junior reps, no support tickets. You'll know everyone on your account, and we'll know you back. Reply times in hours, not days.
FOUNDER
Christian Alsop
DESIGNER
Kaylee Godfrey
BRAND SPECIALIST
Georgia Blackwell
OUR APPROACH
How we build marketing that actually pays you back.
Every engagement runs on these five. They're the reason your money doesn't end up funding impressions and clicks that never turn into a call.
Foundation first. We get your site live. We claim and optimize your Google profile. We install your lead tracking. Nothing flashy until the basics work.
Contractors only. Your seasonality, your job types, your competition. The same plan doesn't fit a tree care contractor and a software startup, so we don't pretend it does. We're on a job site with a contractor every week learning the trades, because the more we understand the work, the better your marketing gets.
The process is sequenced. Your site first. Your rankings second. Your ads third. Each piece carries the next. Skip a step and you waste budget.
Strategy first, tactics second. Your plan gets built around what you actually want. More of the right jobs. A schedule that fills with work you want, not work you have to take. Less time chasing referrals.
Every dollar gets tied to a real call or a real form fill. If we can't measure it, we don't do it. You always know where your money went and what it brought back. No impressions, no clicks, no vanity metrics.
Contractors we've built for.
What you came here for
Twenty minutes with Christian. Live rankings on screen, straight answers, no obligation.